LinkedIn vs Twitter for Job Search

I gave a presentation last week on using Twitter for Job Search.

I've used both Twitter and LinkedIn to help people find my Candidates Chair site and job search networking. When it comes to allocating your time for job search - I'd go with LinkedIn before Twitter.

Here's how I think of the two: Twitter is a raging river that's wide, fast and crowded. LinkedIn is also crowded, but it's a slower river with lots of small ponds to pull off along the way.

While I've made a number of good connections via Twitter, it is much more work than LinkedIn. More work because it's tougher to stand out (unless you are a celebrity) simply due to the pace of Twitter and fewer ways to stand out.

LinkedIn on the other hand has so many ways to stand out. Putting aside the most obvious of a mutual connection. My favorite are answering questions and participating in groups.

If you look at a typical question on LinkedIn - if it has more than a dozen answers, that's quite a few.

Yet these questions get lots of people looking at them - with 70 million people on LinkedIn, here's a perfect opportunity to show off your skill when you are only one of a dozen people answering a question. Careful thought in a brief answer can go a long way.

The same issue holds true for group discussions.

Over 40% of the traffic to my Candidates Chair came from answering questions or group discussions on LinkedIn. 5% via Twitter.

LinkedIn truly rules the roost when it comes to making connections and getting exposure of your 'brand'.

Twitter is no slacker when it comes to content - which is one of my favorite aspects of Twitter. The amount of articles, advice, etc. on job search is stunning. Anything from resume writing, interviewing, on-line applications, career coaching, etc.

Networking will always be king and LinkedIn will give you more opportunities to both find people, but also inspire them to help you out.

Cheers,

Mark

www.candidateschair.com
Job Search from a Candidate's Perspective - Advice and tools for search organization and networking

Candidates Chair LinkedIn Group:
http://www.linkedin.com/groupRegistration?gid=2328268


http://TwitJobs.net




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